Click fraud pay per click

Click fraud pay per click - If you use AdWords or AdSense you must have heard about a practice that aroseunder computing called "click fraud". But what exactly is click fraud and how it's done?

Well AdSense uses a payment mechanism that awards an amount of money to a Publisher (someone who holds an AdSense banner on their page) every time someoneclicks on the banner said. So click fraud is the attempt to have the people who click on ads just so that they can get a larger income.

Click fraud pay per click

There are people setting up sites for the sole purpose of fraudulently generating revenue through the Google AdSense program. These users achieve a remarkablenumber of click through many methods, some complex and sophisticated and some basic and simple.

One of the most complex is through the use of so called "hitbots". This is an automated program that mimics clicking on links in AdSense banners (there are some who actually click on the banners also).

Google AdSense protection scheme is by no means perfect and almost anyone can finddetails of addressing protection mechanism, ironically just by doing a Google search.

Another, simpler method is to employ many people in poor countries to click on a linkon your site. This means that these people will really sit all day and click on the link so you can get good luck. They come from countries that are very poor as India, and they are ready to do so for just $ 0.50 per hour.

Click fraud pay per click

Of course, there is a problem with this mechanism. After Google received a large number of clicks from a single address, addresses and sites that have AdSense bannerwill be forbidden, and forbidden behavior might even get fraudsters who sued.

To prevent this from happening, many people use a large number of proxy servers to click. These are basically trojans, located on computers around the world (though mostin the u.s.). What is even more frightening is that click it will appear come from actual computer so that kind of fraud is very difficult to detect.

And don't think this happens only in the case of isolated. There are many illegal activities in this domain.

In fact there are so many that if search engine companies don't improve their securitywith programs such as AdSense, such criminal behavior can be more be even moredamaging.

Google has a very strict policy regarding click fraud, and it has been suing people whouse such techniques in the past. But while the search-engine giant trying our best tominimize the risk of click fraud certainly there is room for much improvement.

It is estimated that more then 20% of click AdSense links that follow are only done to get money from the people who pay for the ads. Some people believe the amount ofclick fraud is becoming even twice as big. Click fraud pay per click.

There is a greater scheme involving click fraud, such as the Group of publishersAdSense clicks each link (referred to as "clicking rings", or spamming people so thatthey click on that link.

Although Google still holds click fraud on the rope, the phenomenon is clearly pose aconcern for advertisers on AdWords, but despite these ads with Google AdSense is still more profitable advertisers, as opposed to the traditional scheme of targeted advertising.

There are several ways for protection against the scheme and all advertisers should besmart enough to employ them. Many advertisers choose to avoid the content networkall together for fear of click fraud. Click fraud pay per click.